If You Can’t Afford It Apple Doesn’t Want You

  In this live-from-an-abandoned-warehouse edition of The Baer Facts, I talk with Kyle Lacy of ExactTarget about Apple’s new iPad announcements, and the fact that they really don’t care whether the masses buy their gear. Apple Sauced I was neither overwhelmed nor underwhelmed by the new versions of the iPad. I was just whelmed. The big feature of the newly christened iPad Air is that it’s faster (good) and a lot thinner (meh). The television commercial touting the new iPad Air demonstrates that the gadget can “hide” behind a pencil. In addition to being creatively barren and a rehash of the “look it fits in
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